Around 1 in 7 couples may have difficulty conceiving. This is approximately 3.5 million people in the UK (NHS). Andrea Yearsley specialises in helping women maximise their fertility, help them have a baby naturally or with IVF, and help women carry babies to full term. After eight years of experiencing the infertility journey herself, Andrea was lucky to have two beautiful daughters, but knew there was a better way to navigate this journey. A successful TV producer for 15 years, she retrained as a Rapid Transformational Therapist with Marisa Peer. She set up Pebble Fertility and has been helping women get pregnant ever since. She describes the role of mindset in fertility and how the impact of failed IVF attempts can seriously impact future attempts. We discuss the role of stress on hormonal balance and how this can affect fertility. Sometimes mental blocks or limiting beliefs can prevent fertility and Andrea discusses some examples and how her method can identify, turn around and rewire the mind with new beliefs that support fertility. Andrea’s compassionate yet pragmatic approach is clearly a boon to her clients and she is now extending her reach with an online community to help and advise women during this challenging time.